Recommendations

Paul Wilde L'Heureux
Sr Director, Digital & Promo Creative

Tesia is simply an exceptional creative leader. “Multi-talented” sells short the breadth of experience and depth of skills she’s built over the years leading work for major brands. She grounds everything she does in strategy, empathy, and insights in a way brings clarity of purpose to the work and acts as a springboard for creative ideas and innovation. At the same time, her deep understanding of different media channels and creative contexts let her push the bounds of what’s possible and drive details that take work from good to great. Finally, Tesia is an incredible leader and collaborator who inspires everyone around her to look at the work with fresh eyes and always push it a little further.

Corey Hadden Director of Product Management at Target

Tesia is one of the best critical thinkers I've ever met. She sees the world in a unique way that allows for effective analysis and system building. she understands what works and can see how a current process and mindset is falling short of that goal. impressively, she can then translate that into action and knows how to leverage user feedback to understand the iterative steps to get from a broken state to a goal state.

Stephen Bamonte Creative Director at Target

Tesia's a seasoned expert in navigating the ever-changing landscape of paid media channels. Her strategic prowess and keen eye for innovation have been instrumental in reshaping our business and challenging our Target Promo Team to think bigger.

What truly sets Tesia apart is her deep understanding of digital media and her ability to develop tactical approaches that drive results. Whether it's optimizing our ad placements, refining our targeting strategies, or exploring emerging platforms, Tesia's insights have consistently elevated our campaigns to new heights.

But Tesia's influence goes beyond just executing campaigns—she's a visionary leader who's not afraid to push boundaries and challenge the status quo. Under her guidance, our team has embraced a culture of experimentation and bold thinking, leading to breakthroughs that have evolved the ways our creative teams collaborate and execute the work.

In essence, Tesia's expertise in paid media channels and strategic thinking make her an invaluable asset to any team. If you're looking for someone who can not only navigate the complexities of modern media but also inspire innovation and drive real change, Tesia is the ideal choice.

Working alongside her isn't just about achieving success in the short term—it's about laying the foundation for long-term growth and impact. Tesia is more than just a colleague; she's a mentor, a collaborator, and a true partner in driving excellence.

Puja Shah Creative Director at Target

I was lucky to work closely with Tesia at Target. She knows her field incredibly well, takes feedback to heart with a great attitude. Tesia is not afraid to make difficult decisions, take on new challenges and is professional, dedicated, and a great leader.

Her attention to detail and ability to stay on top of the innovation were particularly noteworthy during our time together. She was key in setting up dynamic capabilities within paid media at Target and always brought a positive attitude to the team, making her contributions invaluable to our projects.

She will make a tremendous asset to any organization.

Kara Belair Senior Manager, Creative Strategy

I had the pleasure of collaborating with Tesia on several bodies of work at Target, and can confidently say she is more than just a standard creative. She has a deep understanding of both strategy and how to apply it to execution, allowing her to push boundaries and elevate projects to their highest potential. Her dedication to quality and willingness to go above and beyond makes her a valuable asset to any team. I highly recommend her given her exceptional talent and commitment to delivering outstanding results!

Anita Carline Sr. Manager,
Creative Project Management at Target

Tesia wore many hats in her time at Target Creative. She is a wealth of knowledge and led creative teams on digital media creative strategy, XD/digital design, digital capabilities, brand guidelines and UI systems. She came in and led the build of a new system infrastructure for Target's digital display ads. She is brilliant, fast and able to bring ideas to life and land in the right spot for the customer to see, digitally. Tesia is a life long learner and is therefore able to continually bring relevant industry trends and best practices to her role at any company. Any digital org would benefit from bringing Tesia onboard.

Maggie O'Sullivan Lead Digital
Media Program Manager at Target

I worked beside Tesia for 2 years at Target, where she led the Digital Paid Media team. Tesia's expertise in UX, UI and CX, as well as creative, made the digital team more efficient and captivating storytellers. She pushed our boarder campaign team to think more strategically, and we all learned so much from her about data-driven best practices. She was a primary driver in refining the vision and work of our team, was open to evolution as the work demanded, and pushed for opportunities to test, learn and grow. She coached her team with care, pushing them to expand their creative skills, leadership muscles and strategic thinking. Her drive and passion for digital excellence, efficiency, collaboration, and storytelling is effusive; her work ethic is second to none, and her partnership is invaluable.

Jamie Hong Creative Director at macys.com

Tesia is an expert in her field. Her skills and knowledge in UX and Display are valuable. She is analytical and able to conduct research independently and communicate results. She focuses on designing and delivering a user experience that is customer-centric. Tesia is passionate about her work and always keen to learn new things

Chris Crowl Creative Director at thelab

Tesia is always a great creative and strategic thinker. She leads teams by example, in considering the end-user in all her decisions she makes as a designer. She is always looking for new ways to drive results, elevate brands and make cool stuff!”

Paige Wu Senior Art Director at Macy's Inc.

As the Senior Photo Art Director, I had the absolute pleasure of partnering with Tesia on creative photography for Macy’s digital assets. She is a clear and concise communicator who is thoroughly cognizant of impactful product imagery for driving sales. Highly driven and undeniably talented, she is an incredible asset to any team.

Stephanie Parrilla Associate Interactive Project Manager at Macy's- Digital, Broadcast, E-commerce

I’ve had the pleasure of working with Tesia for almost a decade, supporting her team from a Project Management standpoint. She is an incredible leader with a vast amount of knowledge in her industry. Without question, Tesia is one of the most talented individuals I have worked with. She assesses problems, asks questions, invites discussion, and offers solutions.

Tesia is always looking for innovative ways to grow our business and challenge the norms. Her strategic approach to creative helps transform good ideas into great advertising. She is a leader by nature whose high standards are ever present, refreshing and inspiring.

Charles Craigle, Director, Site Merchandising - at Macy's

Tesia is always a great partner, going above and beyond to connect with team members and talk through strategies. Tesia understood how our businesses ran and always went out of her way to explain how different digital media executions could be used to achieve our goals. She also took the time to explain the nuances of digital media units to any team members that wanted to understand how her team designed into different spaces. She was a great leader and always made sure that her team had the tools and resources they needed to complete their projects. Any team would be lucky to have such a great creative partner!

Melissa Sheehan Content Marketing Director at Macy's

Tesia and I have worked together on many different areas of Macy's marketing over the last 4 years. In that time, I have witnessed how Tesia's work spans beyond designing to a marketing brief. She collaborates with her partners to understand our campaign goals, our target audience, and how each project fits into the broader marketing strategy beyond the channels she captains. Our team has come to rely on Tesia’s wireframes and checklists to help us better understand new initiatives, enabling us to create more impactful assets. Tesia, on many levels, is one of the best partners and creatives I have had the pleasure of working with. I look forward to seeing all her great work in the future.